174th Edition – Zak World of Façades Brazil

This will be the 174th edition globally and the 1st edition in Sao Paulo which will showcase sustainable innovations and challenges in the construction industry pertaining to the building envelope and will also display latest technological solutions.

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Speakers & Panelists
Rubens Czeresnia Taragona
Diretor de Negócios, SKR
Marcelo Ignatios
Assesor de Projetos Especiais, Conselho de Arquitetura e Urbanismo de São Paulo
Marcelo Ignatios is an Architect and Urban Planner, specialist in Real Estate Development, Master in Planning and Territory Management. With more than 20 years of experience in the field of urbanism, he has been working with the structuring of public...
Marcelo Nudel
Founding Partner - Executive Director, Ca2 Consultores
Alexandre Daud
Diretor de Projetos, Königsberger Vannucchi
Claudia Araujo
Sócia fundadora/Diretora Técnica, Unique Jurere Empreendimentos Imobliários Ltda
Cláudia Araujo I Civil Engineer, graduated from the Federal University of Santa Catarina. Postgraduated in MBA in Real Estate and Civil Construction Business Management/FGV and Postgraduated also in Construction Pathology: Diagnostics and Treatments/IPOG, with 25 years of experience in the...
Marcella Carone
Architect & Computational Designer, Studio Marcella Carone
Marcella Carone is an architect, computational designer and invited postgraduation professor. Her work and research integrate novel and technological approaches in a variety of scales, including algorithm design, evolutionary optimization, artificial intelligence and digital fabrication. She holds an MSc in...
Crescêncio Petrucci
Director, Crescêncio Petrucci Engenharia
Crescêncio Petrucci is an engineer with a distinguished 40-year career in engineering projects for aluminum frames and curtain wall façades. His work is widely recognized in the sector, particularly for integrating highly complex solutions with technical efficiency, aesthetics, and innovation....
Douglas Tolaine
Principal - Design Director, Sao Paulo, Perkins+Will
Body, mind and soul of an architect, this is how I define myself andunderstand my passions for architecture, design and life. I am interested in human relations and have more than 26 years of experience working in various sectors. As...
Emir Debastiani
TS&D Engineer, Dow Brasil
Emir Debastiani is Technical Service & Development Engineer at Dow Brazil. Responsible for technical support and application development of silicone sealants for Building & Infrastructure, mainly in applications related to Silicone Structural Glazing and facade weathersealing. For 19 years working...
Guido Petinelli
Founder and CEO, Petinelli Inc.
Guido Petinelli is a gifted business development executive with deep international experience bringing people, organizations and money together to help drive the global property industry toward green practices. He is Founder and CEO of Petinelli Inc., Brazil’s leading green building...
Igor Alvim
Diretor Técnico, QMD Consultoria
Founder of QMD Consultoria & a Mechanical Engineer by profession, graduated from UCP-RJ in 1981. With over 40 years of experience in the aluminum and glass market, he is considered to be a pioneer of technologies in this sector &...
Jose Luiz Lemos
Partner, aflalo/gasperini arquitetos
In 1999, José Luiz Lemos joined aflalo/gasperini arquitetos and graduated as an architect and urban planner from Universidade Presbiteriana Mackenzie in 2001. He completed a master’s degree in Design Research Laboratory at the Architectural Association School of Architecture in 2007...
Marcos Aceti
Brazil Sales & Technical Service Specialist, Kuraray
Based in São Paulo, Marcos is a seasoned professional with 15 years of industrial experience, specializing in negotiation, product management, and technical expertise. As the Specialist in Brazil Sales & Technical Service, he plays a pivotal role in developing and...
Mariana Simas
Executive Director, Studio MK27
Mariana Simas graduated in architecture from FAU-USP in 2006 and has an MBA from FGV in Architectural Office Management. She won the Young Architects Award from IAB and Best of the Year from the American Interior Design for her Casa...
Rafael Lazzarini
Sustainability Director, CTE – Centro de Tecnologia de Edificações
Rafael Lazzarini, Architect and Urban Planner, graduated from the Pontifical Catholic University of Campinas. Specialist in environmental comfort and energy conservation from FUPAM/USP. LEED® ACCREDITED PROFESSIONAL from the US GREEN BUILDING COUNCIL (BD+C). Executive MBA in Business Management and Innovation...
Samuele Sordi
Chief Architect Officer, Pininfarina of America
Samuele is Member of the register of Architects of Florence and leads the architecture department of Pininfarina as Chief Architect. Samuele has well over two and a half decades of experience in a global setting from project conception to competitions...
Stéphane Domeneghini
Diretora Executiva, Talls Solutions do Grupo FG
With over a decade of experience in supertall building engineering, Stéphane Domeneghini’s passionate about leading solutions and managing projects that push the boundaries of construction. At Talls Solutions, her role as Executive Director involves orchestrating high-level technical solutions and managing...
Leo Liu
Technical Director, KinLong
Leo LIU is the Structural Engineer in KIN LONG, which is the leading integrated one-stop fabrication and solution company of construction accessories & materials in China.Since 2011, in combination with KIN LONG’s fabrication and R&D capability, Leo and his team...
Conference Agenda
  • Senna Tower brings to Brazil the most innovative solutions for the construction of supertalls
  • This plans to be the first residential building of its height to achieve the highest sustainability certification in the world
  • Special requirements in the development of coastal high-rise facades at Balneário Camboriú
Speakers:
  • Torre Mata Atlântica | Cidade Matarazzo & Petrobras Santos
  • Achieving the cleanest appearance while fully meeting architectural design requirements
  • Solutions that ensure ease of installation, cost reduction, and minimization of errors
Speakers:
  • In the coming years, we will see a strong convergence between technological innovation, AI, sustainability, and well-being in the high-end real estate market in São Paulo
  • There is a growing demand for projects that connect residents with nature, such as green spaces, vertical gardens and the incorporation of natural materials
  • In the commercial market, the trend is to create flexible and adaptable spaces that are much more like office homes than home offices. We are entering an era where design is a powerful tool to improve people's lives
Speakers:
  • Enhanced strength and safety for demanding applications
  • Designing with black and white
  • Reducing your carbon footprint
Speakers:
  • High span façade solution
  • Special façade solution
Speakers:
  • Diagnostic approach and performance assessment of the existing façade
  • Key challenges in upgrading façade systems
  • Benefits and outcomes of revitalization: Aesthetics, efficiency, and performance
Speakers:
  • Why reducing embodied carbon in building materials such as silicones is important for reducing greenhouse gases
  • Carbon-neutral silicone sealants that are available for three different building façade applications
  • Identifying the benefits that the project-specific carbon neutrality service can offer architects, design consultants and building owners
Speakers:
  • Architecture, identity and branding
  • Dichotomy: The tool to create icons that are both innovative and deeply rooted in the human experience
  • DFMA: Can we build buildings the same way we build cars?
Speakers:
  • Do traditional methods, cobogós, brise soleils, screens, fins and louvers, meet the challenges?
  • Modern day interpretations that pay homage to the original Brazilian modernists
  • How simple technologies paired with current ones provide holistic resistance to solar heat gain

Mariana Simas

Speakers:

Three Brazilian buildings, that are amongst the first in the world to achieve both LEED Zero and WELL certifications, deliver the highest levels of performance and occupant comfort and well-being with very different approaches to façade design.

  • Sicredi Dexis, Maringa-PR – LEED: Platinum, Zero Energy, Zero Carbon and WELL Platinum
  • Hospital Erastinho, Curitiba-PR – LEED: Gold, Zero Energy, Zero Carbon and WELL Gold
  • Galeria Laguna, Curitiba-PR – LEED: ID+C Platinum, O+M Platinum, Zero Energy, Zero Carbon, Zero Waste, Zero Water and WELL Platinum and Performance Rating
Speakers:
  • Challenges of building envelopes in existing structures
  • Efficient design in search for environmental comfort and sustainability
  • Cases of industrialized systems
Speakers:
  • The building envelope's role in increasing height and densification, thus creating a more livable urban core
  • How does the façade respond to increased wind vortexes in urban canyons?
  • Does the PDE incentivize building mixed-use properties, elimination of setbacks, thus defining a new set of design features of taller towers?

Alexandre Daud

Speakers:
Event Details
  • 174th Edition – Zak World of Façades Brazil, March 18, 2025
  • Start Date
    March 18, 2025 8:00 am
  • End Date
    March 18, 2025 5:00 pm
  • Status
    Upcoming
  • Location
  • Venue
  • Category
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